As one of the largest Nordic roadside assistance group operating day and night in order to provide acute help on the road, Viking is aware of the it’s social responsibility and is committed to contributing to a safer and better society and environment.


Viking takes a vital part in maintaining roadside safety and traffic efficiency.

Response time in case of accident or breakdown is crucial to limit the exposure of the involved vehicle to further danger. Viking’s tight network guarantees the fastest possible intervention.

Protecting children is a major commitment area for Viking. We widely distributes warning roadsigns to private housing areas or schooling areas to press motorist to slow down and pay attention.


With a large fleet on the road, Viking pays particular attention to it’s environmental footprint and works everyday towards reducing CO2 emissions and switching to greener and more eco-friendly operations.

A fleet in mutation: Besides the use of the latest Euro standards when replacing a vehicle in Viking’s fleet, priority is given to service vans with increased roadside repair capabilities, limiting the need for long distance towing, while operating with a substantially lower fuel consumption. The first 100% electrical service mobile electric vehicle charger joined Viking’s fleet in 2015 and the purpose was to help customers with a flat battery on the road. From 2015 the electro mobility concept has increased to several fully electric service vehicles and in 2023 Viking had Nordic`s first electric-flatbed.

Call center

  • NOBIL database integration including Norway, Sweden and Finland – all charging stations available in operating system used by call center
  • All call center agents have conducted model specific trainings as well as EV charging and infrastructure training
  • OK Drive includes EV specific material for both call center and network

Awareness and accountability nationwide: Viking has implemented environmental measures in all areas of the value chain, including campaigns and reporting obligations in the franchise network. This is to increase awareness of the Viking Groups environmental responsibility.

NaturvernforbundetPartnering with Naturvernforbundet in Norway increases our environmental focus and helps us with good advice and recommendations in order decrease Vikings’ carbon footprint.

International certificationsISO: Viking is the first and the only roadside assistance company in Sweden to be ISO certified (9001, 14001).


Viking works actively and systematically with HSE, gender equality and inclusion in its own organisation. This includes employee training and measures to ensure a good working environment and an inclusive workplace.

The Transparency Act and due diligence evaluations: Sustainability is about ensuring that today’s operations and services are carried out in a way that takes future generations into account. For Viking, this means, among other things, adapting to customers’ increasing demand for sustainable products and services. This includes using more environmentally friendly vehicles, implementing energy efficiency measures and ensuring fair labour conditions. Read more in our statement here.